Priya Vijayarajendran — Building Scalable, Ethical AI That Solves Real-World Problems

Dec 1, 2025

Priya Vijayarajendran — Building Scalable, Ethical AI That Solves Real-World Problems

Priya Vijayarajendran is the CEO of ASAPP, a company focused on using AI to improve customer service experiences. With a background in engineering scalable enterprise software, Priya has held leadership roles at major tech companies like Microsoft, IBM, and SAP before stepping into her current role. Her approach combines a strong technical foundation with a clear business perspective, helping her guide teams that build cloud-native AI products designed to tackle real-world challenges.

In this episode, Priya shares insights from her journey as a tech leader and CEO, explaining how she moved from building technology to leading a company that puts ethical AI at the center of its work. She dives into the importance of clearly defining problems so AI solutions are both practical and understandable. Priya also discusses ASAPP’s flagship product, an AI-powered system that handles complex customer interactions with minimal human intervention, all while maintaining strict data privacy and compliance standards. Beyond the technology, she talks about how AI changes the nature of work rather than replaces it, highlighting the role of continuous learning and adaptation for teams. Looking ahead, Priya envisions AI tools becoming more natural and intuitive, empowering humans to focus on higher-level thinking while machines manage routine tasks.

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